About.
Driven by values of freedom, creativity, and collaboration, I help ambitious people gain clarity of mind and achieve their impossible.
We all have the power to design our world to be simpler, smarter, and kinder.
I coach curious and ambitious humans. The ones who want to explore and thrive. The ones who love to go deeper. The ones who want to create their life and achieve real impact intentionally.
It’s easy to fall into a life or career that seems designed by default. It feels suffocating and isolating. The dreams you have get further away from your reality. Something in you just feels off, like this is not the way it’s meant to be. This was me before I discovered my passion for coaching and took responsibility for creating the life I wanted.
Since 2019 I quit a job that no longer felt aligned with my values, started a business, moved countries, became a certified Co-Active professional coach and began working with creative and courageous humans.
I found my purpose. I didn’t do it alone. I found the right coaches for me, and I got the support I needed to create a life by design. I chose to live by my values, trust my decisions and stop the burnout cycle.
I get how hard it is to feel stuck and not take any action. Or how frustrating it is when you are taking lots of action and still feeling empty or directionless. It takes courage to do hard things. As a Coach, I am here to help you achieve what matters most and feels impossible. It's easier (and more fun!) to do more with someone cheering you on.
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Certified Co-Active Professional Coach (Over 200+ hours training and certification)
Co-Active Leadership Coaching
Positive Intelligence PQ training programme
International Coaching Federation ACC member
Genius Catalyst Supercoach Academy
First-class MA Digital Management at Hyper Island
BA in Philosophy and Cultural Studies
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5+ years Founder and Leadership Coach with apply design
100+ sessions with leaders from big organisations like Google and government to progressive startups.
From 24+ countries
12+ years strategic design consulting experience
6+ years in leadership in culture
20+ year working with corporations
6+ years in TV and film management experience
2 years as Executive Coach with Zinc
2 years Assistant Coach with Co-Active
Group work in team dynamics, addiction, codependency, breathwork, LGBTQIA+ and fearless living
Contributor in a design book for practitioners and a product design career book
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Travelled to 40+ countries
Hugged an Orangutan in Indonesia, swam with great white sharks in New Zealand and sky-dived over Mexico
Advanced Scuba Diver and yoga-wanderer
Supported family and friends through mental health struggles, addiction and cancer diagnoses
Living by the sea with my wife Ali, and little dog Aoife
Aimee is kind and compassionate, as well as being an astute observer. I wouldn’t hesitate to recommend her.
— Fiona, Freelancer
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Get in touch
Ready to start? Want to learn more about coaching and see if I’m the right Coach for you? Let’s chat!